Friday, July 26, 2019
International Business Enviornment Essay Example | Topics and Well Written Essays - 3000 words
International Business Enviornment - Essay Example (A) Analysis of National Business System and Cultural Conditions National Business System In this report, the developing nation that has been considered is India that has shown greater potential in the recent years and has been a potential market for many Multinational Corporations (NCAER, 2005). The Indian national business system is a diversified business model that has different aspects of operations. There are urban, rural, metropolitan markets and each of them differs in area with different business system of model. The national business system of India is different from other nations. In India the concept of family is highly valued within the organisations. A significant number of the organisations are owned and managed by the family members. The sense of corporate culture is present in current Indian organisations. But in the UK the business units are fully owned and managed by different personnel i.e. professionals. ... The best suited example is the Wal-Mart of the USA and Bharti Group of India in the retail sector (Bose & Et. Al., 2009). For the business development in the Indian market there are two organisations that operate. The CII (Confederation of Indian Industry) and FICCI (Federation of Indian Chambers of Commerce and Industry) operate for the enhancement of Indian organisations and for foreign investments to be attractive in the Indian market in different sectors (Sinha, 2005). Many of the worldââ¬â¢s renowned retailers such as Tesco, Wal-Mart and Carrefour are at present provided significant amount of importance to the Indian retail sector. Carrefour in recent times has entered into the booming retail market of India. With a populace of more than a billion people and escalating middle class, India provides ample promises in the retail sector. But the Indian market is unique with different aspects that make the market challenging for the foreign players (Padmanabhan, 2010). Cultural Co ndition India has a diverse culture. Business people in India have grown accustomed to the western method of education. The business language that is primarily used in India is English, and the nation also has a similar business and legal framework to that of the UK. In India, boom in the consumer product exports are frequently modern, innovative and lower-priced adapted version of the UK. Any marketing promotion, advertisement or other promotion should be personalised and adopted to take into account the Indian culture (Medicon Valley, 2007). In business organisations of India the participation of women is comparatively lower as compared to the UK. Companies of the UK should focus on this factor before deciding to appoint
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